Smokers lose a full decade of productive, healthy life. Because the risks are big, the benefits of quitting are also big.

Smokers lose a full decade of productive, healthy life. Because the risks are big, the benefits of quitting are also big.

Lung cancer is the largest single cause of cancer related death in the United States. There are the obvious ways people can get it (ie: smoking, second hand smoke), but then there are also other ways not everyone is aware of (ie: asbestos, diet, air pollution).
We created this graphic to educate people on all of the risk factors and details revolving around lung cancer.

I decided to do some research and transform the gathered data in visual comunication. The chosen theme was the smoker and all the industry behind.
I decided to assume the charismatic and tradicional style that has been used back in the days when the giant tobacco companies could spread convenient lies to their buisiness freely.
